Privacy Policy
Effective date: [EFFECTIVE DATE]
DRAFT. Not legal advice. Fill in every [BRACKETED] item and have a licensed attorney review this before publishing.
This Privacy Policy explains how [LEGAL BUSINESS NAME] (“GroundStack HQ,” “we,” “us”) collects, uses and protects information when you visit groundstackhq.com (the “Site”), book a call with us, or use our services.
1. Information we collect
Information you give us
- Name, business name, email address, phone number and service area when you fill out a form or book a call
- Details about your business that you share during a call or onboarding
- Billing information, which is processed by our payment provider, [PAYMENT PROCESSOR, e.g. Stripe]. We do not store full card numbers.
Information collected automatically
- Basic device and usage data, such as browser type, pages viewed and referring site
- Cookies and similar technologies, described in Section 6
2. How we use your information
- To respond to your requests and schedule calls
- To provide, set up and support the services you buy
- To send transactional messages, such as appointment confirmations and reminders
- To send marketing messages, only where you have agreed to receive them
- To improve the Site and our services
- To meet legal, tax and accounting obligations
3. Text messaging (SMS)
If you give us your mobile number and agree to receive text messages, we use it to send the messages you agreed to, such as appointment reminders and follow-ups. Message frequency varies. Message and data rates may apply. Reply STOP to opt out at any time, or HELP for help. See our SMS Terms.
No mobile information will be shared with third parties or affiliates for marketing or promotional purposes. Text messaging opt-in data and consent will not be shared with any third parties, except service providers that deliver the messages on our behalf.
4. How we share information
We do not sell your personal information. We share it only with:
- Service providers that help us run our business, such as our CRM and messaging platform ([CRM PROVIDER, e.g. HighLevel / LeadConnector]), calendar ([Google Calendar]), hosting ([Cloudflare]) and payment processing ([PAYMENT PROCESSOR]). They may use your information only to provide services to us.
- Legal and safety reasons, when required by law or to protect our rights, users or the public.
- Business transfers, if our business is merged, sold or reorganized.
5. Information about our clients’ customers
When we build systems for contractor clients, we process information about their customers, such as names and phone numbers used for missed-call text-back and review requests. We process that information on behalf of our client and only to provide our services. The contractor is responsible for having the right to contact their customers. Questions about that data should go to the contractor first.
6. Cookies and analytics
We use essential cookies to make the Site work. We may use privacy-friendly analytics, such as [ANALYTICS TOOL, e.g. Cloudflare Web Analytics], to understand how the Site is used. You can block cookies in your browser settings; parts of the Site may not work without them.
7. How long we keep information
We keep personal information for as long as needed to provide our services and meet legal obligations, then delete or anonymize it.
8. Security
We use reasonable technical and organizational safeguards, including encrypted connections (HTTPS). No method of transmission or storage is completely secure.
9. Your choices and rights
- You can opt out of marketing emails with the unsubscribe link, and out of texts by replying STOP.
- You can ask us to access, correct or delete your personal information by contacting us below.
- Depending on your state (for example California, Virginia, Colorado or Connecticut), you may have additional privacy rights. We will not discriminate against you for using them.
10. Children’s privacy
The Site and our services are for businesses. We do not knowingly collect information from children under 13.
11. Changes to this policy
We may update this policy. We will change the effective date above and, if the changes are significant, let you know.
12. Contact us
[LEGAL BUSINESS NAME] [MAILING ADDRESS] Email: [EMAIL] Phone: [PHONE]